American Made

Whether you're a maker, a DIYer, or a new small business owner, consider this your go-to spot for practical advice and inspiration. From tips on how to find investors to real stories of how crafters turned their favorite hobbies into flourishing businesses, we're here to support all things local and celebrate all things handmade.

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Sandra Velasquez, the CEO and Founder of Nopalera, Creates Body Care as a Celebration of Her Latina Culture
The entrepreneur proudly pays tribute to her Mexican roots in every cactus soap, botanical bar, and exfoliant in her luxury, clean brand.
Moodeaux CEO and Founder Brianna Arps Designs Her Clean Fragrances to Flaunt How You Feel
In the eyes of Arps, "true beauty is felt and not seen," and she wants every person to embrace this line of thought when wearing her clean, luxury perfumes.
Amy Truong and Lani Gobaleza of PARU Make Custom, Culturally Inspired Tea Blends to Taste and Take In
The married couple source from family-owned tea gardens in Southeast Asia while drawing inspiration from their own heritages to dream up each refreshment.
Beauty Brand Founder Shirley Menard Launched an Entire Collection of Body Creams to Soothe Sensitive Skin
Founded over one decade ago, Menard's company, Beurre Shea Butter Skincare, continues to expand its offerings, which include everything from cleansers for those with eczema to oils that tend to babies' skin.
The Founders of Frankly Apparel Created a Chic, Braless Clothing Line Designed for All Cup Sizes
Jane Dong, the COO, and Heather Eaton, the CEO, took the body-inclusive brand from a class project to a full-fledged business that makes clothes "to fit our bodies—not the other way around."
Hopie Stockman's Textiles Are an Ode to Block Printing and Weaving Techniques Dating Back Centuries
CEO Hopie Stockman opened Block Shop Textiles with her sister, Lily, and has grown the brand on the principles of "creating an interior world that helps soften the edges of exterior life's daily challenges."

More Martha Stewart's American Made

Designer Suzie Kondi Makes Martha's Favorite Tracksuits—Here's How She Broke Into the Loungewear Space
Founded in 2018, the fashion designer's collection features comfortable dresses, jumpsuits, and everything in between.
Bread Beauty Supply's Maeva Heim Makes Essentials for Women with Textured Hair
The founder and CEO launched her brand to solve the problems she commonly faced when shopping for hair care products.
Suann Song's Paper Brand, Appointed, Inks Sustainability and Purpose Into Every Purchase

Here, the CEO and founder of the elevated stationery brand shares how her business sources locally to limit waste and partners with social causes close to the company's core to help support communities worldwide.