American Made

Whether you're a maker, a DIYer, or a new small business owner, consider this your go-to spot for practical advice and inspiration. From tips on how to find investors to real stories of how crafters turned their favorite hobbies into flourishing businesses, we're here to support all things local and celebrate all things handmade.

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LIKHÂ Founder Nathalie Lim Lifts Up Filipino Artisans Through Her Home Goods Business
Each sustainable piece the entrepreneur sells was handcrafted with tradition-honored techniques by locals in the Philippines.
Our Place Is a Cookware Destination for Modern, Multicultural Culinarians
Shiza Shahid, the co-founder and co-CEO of the brand, designs each piece in her collections to honor and uplift the traditions of underrepresented communities around the world.
A Quality-Over-Quantity Business Model Defines Eunice Byun's Kitchenware Brand, Material
The co-founder and CEO embraced her love of connectivity over a shared meal—which she learned from her family—when she created her brand.
Sandra Velasquez, the CEO and Founder of Nopalera, Creates Body Care as a Celebration of Her Latina Culture
The entrepreneur proudly pays tribute to her Mexican roots in every cactus soap, botanical bar, and exfoliant in her luxury, clean brand.
Moodeaux CEO and Founder Brianna Arps Designs Her Clean Fragrances to Flaunt How You Feel
In the eyes of Arps, "true beauty is felt and not seen," and she wants every person to embrace this line of thought when wearing her clean, luxury perfumes.
Amy Truong and Lani Gobaleza of PARU Make Custom, Culturally Inspired Tea Blends to Taste and Take In
The married couple source from family-owned tea gardens in Southeast Asia while drawing inspiration from their own heritages to dream up each refreshment.
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More Martha Stewart's American Made

Beauty Brand Founder Shirley Menard Launched an Entire Collection of Body Creams to Soothe Sensitive Skin
Founded over one decade ago, Menard's company, Beurre Shea Butter Skincare, continues to expand its offerings, which include everything from cleansers for those with eczema to oils that tend to babies' skin.
The Founders of Frankly Apparel Created a Chic, Braless Clothing Line Designed for All Cup Sizes
Jane Dong, the COO, and Heather Eaton, the CEO, took the body-inclusive brand from a class project to a full-fledged business that makes clothes "to fit our bodies—not the other way around."
Trade Street Jam Co.'s Ashley Rouse Creates Jams That Will Satisfy Your Sweet Tooth (Without Lots of Sugar)

The entrepreneur creates her unique condiments with low sugar and no preservatives— and ingredients from local farmers to help uplift her community.