How Skin Care Brand Founder Indie Lee Infuses Clean, Eco-Conscious Luxury Into Her Everyday Life

The entrepreneur and on-the-go mom loves elevated essentials and earth-friendly labels that go the distance.

indie lee skin care brand founder
Photo: Courtesy of The Detox Market

"I'll find a silver lining in anything," says Indie Lee, and she means anything. In 2008, Lee was diagnosed with a brain tumor and given six months to live. When her doctor told her the cause could be environmental and asked what products she used on her skin, she was floored. "I was so careful about what I was putting into my body; I didn't think about what I was putting on it," recalls the former CPA.

Indie's Top Picks

After successful surgery, Lee consulted experts and set out to make safer skin-care goods: "I started formulating like mad in my kitchen." Now she produces it all in a lab, and works with COSMOS, a global third-party certification, to vet formulas and stay true to her mission: educating and empowering people while making cleansers, serums, and creams free of potentially harmful ingredients—more than 1,300 of them, in fact. "But self-care is more than goop in a jar," the energetic mom adds. She starts every day with a good-morning text to her BFF ("we've done this without fail since my diagnosis"), a walk with her two dogs ("I spend time outside daily; it's grounding"), and meditation; then she heads to work with passion and purpose. "Before my surgery, I was just a passenger in my life," she says. "Afterward, I stepped into my superpower."

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Nourishing Serum

Indie Lee Daily Vitamin Infusion
Courtesy of Indie Lee

"This serum is protective and nourishing."

Shop Now: Indie Lee Daily Vitamin Infusion, $67,

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Cashmere Sweater

White + Warren Recycled-Cashmere Ribbed Crewneck
Courtesy of Warren

"A timeless, durable investment."

Shop Now: White + Warren Recycled-Cashmere Ribbed Crewneck, $345,

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Sparkling Water Machine

SodaStream Terra Sparkling- Water Maker
Courtesy of SodaStream

"A cinch to use, and eco."

Shop Now: SodaStream Terra Sparkling-Water Maker, $79,

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Gentle Sunscreen

Suntegrity Impeccable Skin Sunscreen Foundation SPF 30
Courtesy of Suntegrity Skincare

"The only tinted SPF that doesn't irritate my skin."

Shop Now: Suntegrity Impeccable Skin Sunscreen Foundation SPF 30, $55,

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Floral Dinner Plates

Portmeirion Botanic Garden Dinner Plates
Courtesy of Portmeirion

"Each one features a different flower."

Shop Now: Portmeirion Botanic Garden Dinner Plates, $154.99 for six,

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Eye Cream

Indie Lee Restorative Eye Cream
Courtesy of Indie Lee

"I don't apologize for my lines, but I don't want tons more. This helps moisturize that area."

Shop Now: Indie Lee Restorative Eye Cream, $68,

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Fountain Pen

Waterman Hemisphere Fountain Pen
Courtesy of Jetpens

"There's a romance to writing with it."

Shop Now: Waterman Hemisphere Fountain Pen, $77,

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Leather Backpack

Cuyana Leather Backpack
Courtesy of Cuyana

"It's comfy to carry, and holds lots."

Shop Now: Cuyana Leather Backpack, $448,

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The Alchemist

The Alchemist, by Paulo Coelho
Courtesy of Book Shop

"I reread it annually and always learn something new."

Shop Now: The Alchemist by Paulo Coelho, $14.95,

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Cleaning Products

Branch Basics The Concentrate
Courtesy of Branch Basics

"It's multipurpose and safe for cleaning my whole house."

Shop Now: Branch Basics The Concentrate, $49,

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Field Blanket

Alicia Adams Alpaca Field Blanket
Courtesy of Alicia Adams Alpaca

"The colors are so me, and it's soft and sustainable."

Shop Now: Alicia Adams Alpaca Field Blanket, $495,

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Nespresso Evoluo coffee

"I drink a cup of decaf with homemade almond milk."

Shop Now: Nespresso Evoluo, $209,

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Lip Balm

Taos Aer Organic Lip Balm
Courtesy of Credo Beauty

"So freaking hydrating!"

Shop Now: Taos Aer Organic Lip Balm, $16,

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Water Bottle

Larq Bottle PureVis
Courtesy of Larq

"It has a UV light in the cap, which cleans it."

Shop Now: Larq Bottle PureVis, $95,

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Converse Chuck Taylor All- Star Low-Tops
Courtesy of Nordstrom

"Easy to pack, easy to wash, and they go with anything."

Shop Now: Converse Chuck Taylor All- Star Low-Tops, $55,

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flowering pink peony

"My favorite flower: I love a pop of fuchsia."

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Neutral Nail Polish

Londontown Lakur Nail Polish, in Invisible Crown
Courtesy of Londontown

"It's my go-to neutral."

Shop Now: Londontown Lakur Nail Polish in Invisible Crown, $16,

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Go-To Album

Tapestry, by Carole King
Courtesy of BN

"There isn't a song on it that isn't great."

Shop Now: Tapestry by Carole King, $7,

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Red Lipstick

Vapour High Voltage Lipstick, in Primal
Courtesy of Vapour Beauty

"I love a red lip. This is clean and stays on."

Shop Now: Vapour High Voltage Lipstick in Primal, $30,

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Horseradish Mustard

Stonewall Kitchen Horseradish Mustard
Courtesy of Stonewall Kitchen

"It has a great zing."

Shop Now: Stonewall Kitchen Horseradish Mustard, $6.50,

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Her Ride

Mercedes-Benz GLC 300
Courtesy of Mercedes-Benz

"It's a smooth ride, and so comfortable."

Shop Now: Mercedes-Benz GLC 300, price upon request,

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