Contemporary Couples Will Love These Wedding Invitations Featuring Negative Space
While the type and details featured on your wedding invitations are important, negative space is equally important when it comes to achieving a balanced, cohesive design. Negative space (otherwise known as white space) is, quite simply, the open space that surrounds an object or collection of typography.
Why is negative space so important? This airy space helps define the boundaries of the objects present on your invitations while bringing balance to the overall composition. Negative space also gives the text and design elements space to breathe so nothing feels to cramped or forced, allowing the finer details to really shine. Another important benefit of negative space in invitation design is that it directs your wedding guests' eye and helps them focus in on the important content. If a wedding invitation had text and illustrations filling the entirety of the paper, it's more likely that a guest would miss a crucial detail.
Take this invitation, for example. Natalie Choi Events and Refine Studio worked together to create this contemporary suite, and it's clear that leaving ample empty space is what made the design so successful. Plus, a Simply Rooted styling surface and Susie Saltzman ring helped style the suite in a modern-meets-romantic way that was totally wow-worthy.
While modern, clean, and contemporary design may come to mind when you first think of negative space, that doesn't necessarily have to be the case. Negative space invitations can just as easily be ethereal and romantic with calligraphy and deckle-edge paper.
No matter your big day's aesthetic, wedding invitations—and all wedding stationery for that matter—can benefits from well-designed concepts that focus on thoughtfully incorporating negative space. Ahead you'll find examples to inspire you to incorporate negative space into your own paper goods.
A classic serif typeface and bold lines anchored this Written Word suite, while ample white space ensured the whole look felt balanced and elevated. When you're working with a letterpress printed suite, part of the charm is the deep surface texture created by the plates, and this clean design successfully highlighted the storied printing process.
In keeping with their "modern-meets-romantic" wedding, this couple chose Julie Ha invitations with modern typography and prominent calligraphy. The romantic end result was aided by white space that left the suite feeling ethereal and airy.
Extra Border Space
Instead of consolidating the negative space to a section of the invitation, Iris and Marie Press designed this stationery piece with a wide border. This allowed the design, which featured Leen Machine calligraphy, to feel central while also highlighting the deckled edge texture of the Farmette Press paper.
Although large swaths of this invitation, designed by Danny Skitsko, were intentionally left blank, line drawn arches pull everything together to ensure the negative space doesn't feel too barren.
Pop of Metallic
Work of Art
At an Angle
Since most of the type on this suite was kept to the bottom third of the page, that left a large area of white space on top. The Fancy Cat Studio creatively added a subtle watermark of the couple's wedding date to add depth to the suite, ensuring the white space didn't feel too stark.
Chances are, an invitation will end up on wedding guests' fridge or desk. Ideally, they should be able to quickly reference the suite and absorb the pertinent information. This crisp, modern Julie Ha invitation quickly reminds guests of who is getting married before directing your eye to the various minutiae.
Since your invitation is likely going to have a details card with the pertinent information guests need to know, feel free to leave the main invitation card minimal. This botanical card was full of movement and charm, even though the design from Jolie and Co. had only a few components.
A business card, of all things, inspired this black-and-white One and Only Paper invitation suite. One of the key parts of the design was its white-on-white debossed treatment which added detail to the look while maintaining ample negative space throughout.
The couple went for a minimal, all-white suite by Refine Studio, but wrapped the suite in ribbon and leather for a touch of warmth. Although two-thirds of the invitation itself was devoted to white space, the addition of other mediums and textiles brought intrigue and interest to the suite.
Elins Art Studio split this design into thirds, adding negative space to delineate the areas of focus on the wedding invitation. Since the suite was decidedly modern and simple, the couple chose to accessorize with flair through string, vintage stamps, and wax seals.
Minimal and Modern
Paper Paper Co. was responsible for this modern, minimal, and refined invitation. While the couple's initials are front and center, crisp san-serif typography below the white space fills guests in on all the details in a sleek way.
While one way to add whitespace to an invitation is to simply put less information on the page, another great option is to decrease the size of typeface being used. This With Wild and Grace invitation did just that. Petite typography let the oatmeal-hued paper shine through and simple thread finished off the whole look.
Art-focused and effortless, this suite from Lindsey Greaves and Mila Adams is a great reminder that invitations are about more than simply conveying information. An abstract profile drawing, surrounded by abundant negative space, is just as much an art keepsake as it is part of a wedding invitation.
Custom calligraphy was the focus of this LeLe Chan Designs invitation suite, but thoughtful negative space ensured the rest of the invitation didn't detract from that detail. Each element of this suite features a large portion of negative space, allowing the words to feel more like titles than simple phrases.
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