Yaniv Persy might have been born in Israel, but his wedding collections scream Parisian—the result of a formative Paris-based design education. After relocation to the City of Lights in 2007, he trained under a masterful drape of local design masterminds. He embarked out on his own after a stint in Italy and ever since, has been known for his ability to surprise even the most experienced of couture connoisseurs. Today, Persy delivers collection after collection of fashion-forward, contemporary designs that impress Hollywood's biggest stars (like Beyoncé and Alicia Keys) as much as they do brides.
The most recent Persy wedding dress collection is just as newsworthy—and is one that Yaniv is particularly proud of. "I am so proud of this collection because it reflects an independent women's personality and femininity," he told us during a pre-market interview. "The dresses evoke the feeling of timeless classics yet fashion forward elements, for the brides wants to look back at her wedding gown and feel eternal." The designer embraced femininity by using flattering, structural shapes (think trumpets and mermaids!) with precious details, like cinched bows. Off-the-shoulder necklines, incredible lace appliqués, and hand-beading (the label's signature!) were also featured. The result? Designs that feel soft and strong and boldly female—perfect for the classic bride who wants to command the room on the day of her wedding.
If you fit that profile, click through to see the entre wedding dress collection, fresh off the runways at Spring 2018 Bridal Fashion Week. You just might find the design that you wear down the aisle.
Trumpet wedding dress with sweetheart neckline, off-the-shoulder three-quarter sleeves, extended embellished bodice, and full skirt
