Consider this a cost-benefit analysis.
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Credit: Jean-Pierre Uys for Ira Lippke Studios

Most couples will agree that wedding videography, while certainly nice to have, is often considered more of a splurge than a necessity. What fewer people know, though, is that wedding videography actually runs the gamut of pricing. You can shell out big for a full day's worth of video coverage, or you can hire a videographer to capture just your ceremony. But if your budget is already tight, how do you know if hiring a videographer-for any length of time-is really worth it? Here, when wedding videography is most definitely worth it, and when it's probably not.

Worth it: To see the moments you missed.

Wedding video coverage allows you to see some of the stuff you missed. Maybe you skipped cocktail hour because you were off taking sunset portraits, or maybe you wanted to see the look on your spouse's face when they opened your wedding gift while getting ready. Video coverage could allow you to see some of these moments for yourself.

Not worth it: When the budget is already spread thin.

If you're struggling with a tight budget already, video could tip you over the edge. It can cost just as much as-if not more than-photography. Editing wedding footage down to a highlight reel is an extensive, time-consuming process and the best videographers in the business have prices that reflect their status. You might consider postponing the hiring process and making it a last-minute addition, but the best videographers book far in advance, so you don't want to wait too late in the game to hire someone.

Worth it: When you want to relive your favorite moments.

Video coverage means you'll get to relive some of your favorite wedding moments, whether it's the vows you exchanged, your dad's speech, or the first look. And the best part is you'll be able to share these moments with your friends and family again and again. Maybe you'll even show the video to your kids someday. Plus, you'll watch it more often than you think you would-it's a great way to mark anniversaries.

Not worth it: When you're especially camera shy.

Take this advice with a grain of salt, especially because most seasoned videographers are well-versed in the art of inconspicuous filmmaking: If you're particularly nervous around cameras, videography might not be for you as it can be overwhelming to have multiple lenses in your face on the big day. The sound equipment could also be a bit of a bother, so you'll want to check with any pros you're considering about what he/she typically uses to capture voices.

Worth it: When you care about capturing the full mood of the day.

There are some things that even the best photography just can't capture. Video picks up that slack by recording movement-say, your coordinated first dance or the kids walking down the aisle-and sounds, like your best friend giving her wedding toast. It also captures the mannerisms and personalities of the people you love.


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