Rime Arodaky Fall 2017 Wedding Dress Collection

Thought you had to choose between pretty and edgy when it comes to your wedding dress? Rime Arodaky wants you to think again. Calling her new wedding dress collection "a cocktail of beautiful contradictions," the brand's namesake asks brides to reconsider fashion conventions and redefine the bridal arena. Hailing from Paris, Arodaky joined the bridal scene with a blog called Lalovelist back in 2010—she's been love struck ever since. Recognizing a lack of sartorial variety in the industry, the brand brings new muses to the arena, giving stage time to the sensual side of buyers without sacrificing splendor. Mixing traditional and sexy to make fashion-forward gowns, these designs speak to any bride who splits her style between tomboy and girly. This year's Fall 2017 bridal collection does it all, from minimal and graphic to dreamy with a hint of shine. Defining her season's work as a "mystical journey," Arodaky puts a special spotlight on embroidery and effortless wearability. And if that's not enough, each item is entirely cruelty-free, stepping away from animal products (sorry leather and feathers) to keep things ethic. Six years ago, you just wouldn't see dresses like this on the market, and to that we say this: what a time to be alive and getting married.