The Most Charming Small Towns to Visit During the Christmas Season

Leavenworth gazebo & large pine trees with lights
Photo: Connie Coleman / Getty Images

If you ask most Americans to think about the hallmarks of the holiday season, it's usually the twinkling lights, snow-lined streets, and yuletide markets that first come to mind. That's why many agree that small towns across the country are some of the most charming places to visit at Christmastime—they offer all of these things and more. In some towns, residents prepare for their December celebrations all year long: Working together to turn their hometowns into true Christmas villages, these communities are excited to welcome visitors when the holiday season finally arrives.

If you're looking for a family-friendly destination to visit during the Christmas vacation, put one of these 15 towns on your list. Though they're charming throughout the year, they're especially noteworthy during the holiday season. Have you long hoped to treat your family to a white Christmas? You're in luck, as nearly all of these destinations provide it by the bucketful. Even towns in the warmer Southeast—like Andalusia, Alabama, which manufactures a faux snowfall for a festival—get in on the fun. There's more to do than just look at snowdrifts, though. In North Pole, Alaska, located in the suburbs of Fairbanks, the entire community bands together for unique activities, including an ice sculpture festival and visits to Santa's house. In Durango, Colorado, you can take the Durango & Silverton Narrow Gauge Railroad to visit Santa in a would-be North Pole, just like the Polar Express.

Some would say that the activities in these towns are really just added bonuses, though. The real charm comes from just how quaint each locale is. Even in towns without a major parade or community-wide event in the days leading up to Christmas, cheer is in the air—local shops and restaurants decorated every inch of their storefronts with holly, lights, and other seasonal décor, and the hubbub on Main Street as people mill around becomes irresistible.

Whether you're looking to get away for a quiet holiday with your family or simply seeking out a day trip with festive cheer, these magical settings are sure to fill you with Christmas spirit.

01 of 15

Dahlonega, Georgia

Dahlonega General Store decorated for Christmas
Courtesy of Heather Grilliot via Instagram

Tucked away in northern Georgia, about 75 miles away from Atlanta, the town of Dahlonega comes alive at Christmastime—its residents welcome those from near and far to partake in festive events and holiday displays around town. Main Street may look somewhat familiar to you, as it's regularly featured in popular Hallmark movies, including Christmas in Homestead. The day after Thanksgiving, Dahlonega kicks off a month-long celebration called Old-Fashioned Christmas, where Santa makes appearances and twinkling lights decorate the town.

02 of 15

North Pole, Alaska

Santa Clause house
lippyjr / Getty Images

If you're looking for festive cheer in wide open spaces, there's no where better to visit than Alaska. Given its name, North Pole residents celebrate Christmas all year round, but traveling there in December feels extra special. Visitors can actually visit the Santa Claus house, which collects more than 400,000 pieces of mail per year from children all over the country.

03 of 15

Branson, Missouri

Christmas in Midtown Christmas lights at night
Courtesy of Branson Christmas Info via Instagram

According to the Branson board of tourism, this small city in southern Missouri puts up more than 1 million Christmas lights each year, as well as hundreds of Douglas Fir trees. December schedules in Branson consist of parades, Christmas light shows, and tree lighting ceremonies, but the biggest draw for families is when the Branson Scenic Railway transforms into the Polar Express seemingly overnight. Kids can enjoy cookies and hot chocolate on the hour-long train ride where the iconic Christmas tale is recounted to all.

04 of 15

Durango, Colorado

Durango & Silverton Narrow Gauge Railroad
Courtesy of Tourism Board of Durango

At the base of the rolling hills of the San Juan National Forest, Durango is often the scene of a winter wonderland, but in December, residents pull out all the stops to create a Christmas scene. Seasonal activities like sleigh rides and ice skating in an open rink in the heart of town are fun things to do in the evenings, but Durango's main attraction is an extended version of the Polar Express aboard the Durango & Silverton Narrow Gauge Railroad. Aboard a snowy locomotive, visitors snake their way in and out of foothills towards the "North Pole" and Santa makes an appearance at the end of the journey.

05 of 15

Nantucket, Massachusetts

light house with giant wreath
Shackleford-Photography via Getty Images

People know and love this coastal town as a summer attraction, but it's just as alluring in the winter as it is in the warmer months. During the first weekend in December, permanent Nantucket residents invite visitors to join them once again on this quiet island off the coast of Massachusetts for the town's annual Christmas Stroll. Sip wine, listen to carolers, and check out hundreds of Christmas trees on display throughout the town.

06 of 15

Leavenworth, Washington

Christmas lights in Leavenworth at night
Connie Coleman / Getty Images

If you didn't know you were in the middle of Washington state, you may believe you'd stumbled into a town straight out of the Bavarian countryside in Germany. Leavenworth is as close to a European holiday as you'll get stateside, as it exudes the same alpine charm as many chalet towns in Europe. From Thanksgiving through February, Village of Lights: Christmastown offers activities like meeting Santa and hearing live music while visitors watch Leavenworth light up with more than 500,000 Christmas lights.

07 of 15

Santa Claus, Indiana

Welcome to Santa Claus Indiana sign
Courtesy of Visit Santa Claus

Living up to its name, Santa Claus is a must-visit destination for any Christmas fanatic—the town throws the Santa Claus Christmas Celebration during weekends in December, with parades, craft shows, and a host of light shows. Kids will love visiting Santa's Candy Castle or heading to the Santa Claus Museum & Village, where volunteers answer letters in the days leading up to Christmas.

08 of 15

Williamsburg, Virginia

large building with holiday decorations
BDphoto / Getty Images

According to U.S. News and World Report, Williamsburg has been informally dubbed as the "Best Christmas Town in America," and it's easy to see why. At the historic Jamestown settlement, tour guides demonstrate how original colonists celebrated the holidays back in the 1700s. In Colonial Williamsburg, there's a lighting ceremony at Market Square, and visitors are treated to the history of the first-ever Christmas tree in America. Don't forget about the amusement park Busch Gardens, which comes aglow by night thanks to 10 million holiday lights, making this the one of the largest displays in America.

09 of 15

Solvang, California

Danish shops and windmill
frankix / Getty Images

Christmas for wine lovers awaits in Solvang, California, which is centrally located in the Santa Ynez Valley and largely modeled on Danish heritage. In December, this small town—a collection of vineyards and quaint retailers—puts on a jovial festival known as Julefest. There's a holiday candlelight tour that is offered multiple times throughout the month, plus a makers market and Santa's Village in the town center.

10 of 15

McAdenville, North Carolina

home decorated in Christmas lights night shot
Courtesy of Steven Rankin

The suburbs of Charlotte may seem ordinary enough, but those in the know have established McAdenville as "Christmas Town USA." Residents here band together to put on a massive holiday display that includes nearly every home in town. Every year, for over 65 years, people travel far and wide to see more than 250 trees decked out in upwards of 500,000 lights, according to the event's organizer, Steve Rankin. There's no charge to roam around and take in the 160 decorated houses in this suburb before heading back to Charlotte later in the day.

11 of 15

Woodstock, Vermont

horse and buggy on street lined with people
Courtesy of Woodstock Tourism

Nearly all of New England looks like a Christmas card in December, but even Vermont natives travel to Woodstock to experience a Christmas festival like no other. Known as the Wassail Weekend, the annual event features live carolers up and down main street and a public tree lighting. Antiquity is deeply rooted in this town, and historic buildings and old farmhouses open their doors to the public to showcase their beauty. The best way to see everything? By horse and buggy, of course.

12 of 15

Freeport, Maine

couple walking through Christmas Parade of Lights
Courtesy of L.L. Bean via Instagram

There's simply no better place to do your Christmas shopping than in Freeport, Maine, home to the L.L.Bean headquarters. The entire coastal town is filled with both national outlet shops and local retailers, but you'll want to pause your shopping to take in the tree lighting and an event known as Sparkle Celebration in early December. Here, L.L.Bean hosts a Christmas Parade of Lights right on their grounds and hands out free hot cocoa to everyone in attendance. Plus, you can enjoy a horse-drawn carriage ride around town for a general tour before you hit the stores.

13 of 15

Asheville, North Carolina

The Biltmore at night
Courtesy of Visit Asheville

Asheville is not the smallest place on this list—it's actually one of North Carolina's largest cities—but the unparalleled yuletide décor at one of the most famous mansions in the nation earns its spot on this list. The Biltmore, a historic property owned by the Vanderbilt family, is adorned in garlands, twinkling lights, and plenty of crimson ribbons for the occasion. Taking in the grounds and seeing its interiors is a great precursor to shopping in Asheville's River Arts District, home to local craft retailers with truly unique Christmas gifts.

14 of 15

Frankenmuth, Michigan

Bronner's Christmas Wonderland
Courtesy of Michigan Board of Tourism

Another example of Europe's influence on American villages, Frankenmuth looks like a holiday scene all year round. The town hosts a Christkindlmarkt in December, and lively Christmas light displays are peppered among the market's stalls. The true draw, however, is Bronner's Christmas Wonderland, which has been dubbed the "world's largest" Christmas store: You'll find unique décor here that you can't find anywhere else.

15 of 15

Helen, Georgia

Helen Square
John Greim / LightRocket via Getty Images

You'll be hard-pressed to find a more popular Christmas destination for Southerners than Helen, Georgia. This whimsical village has built itself into a pristine replica of a German Bavarian town. In December, artists complete the transformation by decorating holiday trees that line the town's streets, and those holiday wonders are then auctioned off to the public at the Festival of Trees. There's also a traditional Christkindlmarkt to peruse.

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