Needle & Felt

American Made Since 2011
2014 Crafts Finalist

Amy Larson

Kasson, Minnesota
Not all wool is sourced ethically. Let's create products using cruelty free wool from the US w/ small farms! Opportunities + happy sheep.
Crafts, Fiber Crafts

Tell us about your business.

My family and I moved to my husband's family farm about four years ago. Shortly after I arrived, I started needle felting and soon realized that it might be more profitable for me to start my own little flock. Our first Christmas on the farm, my husband and I decided that we would purchase sheep as a Christmas present to each other. We soon brought home Maggie, Ruthie, and Lily. It took me about a year to decided what I would needle felt and sell online. I had to learn how to care for sheep first. Then, washing, dyeing, storing my wool. Later I would learn wool quantity and what to do if I run out of wool before shearing time. I think the moment I decided to start my business was during the summer as I was weeding my garden. I made a goal that moment to open my online shop by December and I did! I started my business making Eco-Friendly wool toys & now I see my business evolving to modern gifts, decor, and accessories.

Tell us about your workspace, shop, or studio.

My workspace is in the backroom of our farmhouse - I've created a rustic modern space to create, store and card wool. All my furniture is vintage, except for a few folding tables I use when I'm carding my wool. It's an open space with no doors to close off from the house - this helps me stay connected with my family when I get really busy. I am animal lover and I have indoor dogs, so created a little nook under one of my work tables with their beds - they love it and it saves space. I love my workspace, it's cozy and helpful!

What inspires you?

I am inspired by: Design, Women Owned Businesses, Innovation, Efficiency, Handmade Anything, Colors, Animals, Nature, My Family, Music, Pinterest and Creative Peeps.

What makes your business stand out?

I am one of a kind - a needle felter with sheep, paving a way for women with a love for animals, fiber and a dream. I make cute and unique things with modern design + simplicity. I am creating opportunities for wool + inspiration for small fiber farms.

What advice would you give an aspiring creative entrepreneur?

Believe in yourself, you are the only one that is stopping you. Set goals, take baby steps if you have to, but continue to move forward and make it happen.

What does American Made mean to you?

It means quality and fellow support.

Comments (0)


Mark Your Calendar

    Jun. 17, 2015

    Nominate yourself or other aspiring entrepreneurs.

    Learn about American Made
    Sep. 21, 2015

    Vote for your favorite makers.

    Oct. 23, 2015

    2015 Editors' Award Winners and Audience Choice Winner announced.

    See past Award Winners
    Nov. 7, 2015

    Don’t miss our networking event and maker lecture series in New York City. Tickets available July 2015.

More Nominees

  • Darn Yarn Mn

    Chelsey Burdt
    Hand dyed yarn, unique patterns, knitted/crocheted apparel and project accessories at affordable prices. Unique and inspiring with personal touch
    Crafts, Fiber Crafts
  • Silvana K Designs

    Silva Arbash Kegulian
    Passionate about Nature and accessories, i combined both by creating totally earth friendly Jewelry line i call it look good feel good !
    Crafts, Recycled, Upcycled, & Vintage Crafts
  • Passion for plants, Love for a rescued bull calf named Lucky Bear & curiosity of chemistry launched Lucky Bear Soap Co.'s Organic body products.
    Crafts, Nature Crafts
  • I create wooden dolls using various wooden shapes. They are then hand painted and sealed to create little whimsical characters.
    Crafts, Toys