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Sunshine Dye Dream

American Made Since 2008

Russell Phillips & Loretta Phillips

Tampa, Florida
Sunshine Dye Dream believes in colorful organic clothing. Our flagship line is grown, sewn & hand dyed in the USA. Help us to brighten the world!

Tell us about your business.

Sunshine Dye Dream was officially formed in 2008, but it’s roots date back to the 80’s when I made tie dye shirts to support my Grateful Dead journeys. In 2000 my family’s course was forever changed by our son’s premature birth and the need for bright, soft, colorful clothes for him. After making the decision to be a stay at home Dad, I turned back to tie dye as a creative outlet. We started giving our friends and their kids tie dyes as gifts and the compliments and requests started to grow. Thus began the road to where we are today. We utilize organic cotton for most of our pieces. I found a family farm in Texas that grows cotton organically and uses a factory in South Carolina to make their products. We are proud to support small family farms and American mill workers. As a father, I want to make sure my kids inherit the brightest future possible so Sunshine Dye Dream makes all efforts to be a responsible citizen. Each piece is unique and a reflection of my creativity and vision.

What makes your business stand out?

Sunshine Dye Dream makes each piece by hand. We proudly feature grown & sewn in the USA organic cotton shirts, socks and baby blankets. Our other baby items are organic cotton. One need only feel the softness of the cotton while wearing the clothing to know that organic is the way to go. We take reduce, reuse, recycle seriously. We use low-impact fiber reactive dyes and eco-friendly washing agents to provide bright colors that endure for years and use less water in the production of our clothing. We search resale shops for unique items that can be dyed and reused by our customers. After dyeing is complete we recycle all paper used in the process. We strive to have a small footprint, but make a big impression. By folding, dyeing and rinsing each piece over a three day process we create one of a kind pieces that our customers really love. While we can reproduce designs, our process ensures that each piece is as unique as the person who wears it.

What's the best business advice you've received?

The best business advice I was ever given was to make sure that you love what you are doing and have a passion for it. The best days are ones in which I am deeply involved in the creative process and don’t notice the passage of time. As a family business, I often wear several hats, (accountant, shipping, receiving, order processing, market set up, artist, web designer and social media guru) all in the same day. I am lucky we are a family business because the other useful advice I received was to never forget to ask for help and support! Having my family there to help in whatever way I need is really a blessing.

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