advertisement

advertisement

advertisement

advertisement

advertisement

advertisement

Rachel O's

American Made Since 2010

Rachel Ourada

Omaha, Nebraska
I love creating totally unique jewelry from scratch. I design the fabric for my fabric button jewelry and I make all my tatted lace by hand.

Tell us about your business.

I am a one woman business from Omaha, Nebraska. I design and create original fabric button jewelry, handmade lace necklaces, artwork and more. I've always been a maker. I love working with my hands and being creative. I strive to make things that are different from everything else out there. I started out by opening a simple etsy store. I used it to test and to learn. Now in addition to selling online, my products are available in boutiques and galleries across the country. My favorite products are my fabric button earrings. These simple pieces of jewelry are the culmination of everything I've learned over the years. They encompass my design and crafting skills paired with my business experience. I'm so proud of this line of jewelry. In the future, I see my fabric button jewelry line expanding. I want to make them available in every city across the USA and expand around the world.

What makes your business stand out?

I put my own design touches on everything I make. If it is customizable, I customize it. If it isn't, I figure out how to make it my own. I design my own fabric to create my fabric button jewelry. I take great care to create designs that make people smile. I see every piece as a tiny canvas and an opportunity to brighten someone's day. If I can't make something totally original, it isn't worth doing. I don't want to merely repeat someone else's hard work. I want my work to stand on it's own, for it to be instantly definable as mine.

What's the best business advice you've received?

Do it. Do it now. For years, I fell prey to the idea that I had to achieve perfection before I launched my business. I thought that I had to have all the answers, have a perfect product, impeccable design, and a 10 year business plan set in stone. After years of wasting away in dead end jobs, only dreaming of a future that was MINE, I realized that perfection was not going to happen. If I wanted Rachel O's to happen, I was going to make it happen now. I dropped everything and started DOING IT. Was everything perfect? NO. Did I make mistakes. Yes, very probably. But was it working? Yes. Yes it was. I'm now a small business owner. It's more rewarding than I could have imagined. For the first time in years, I feel proud of what I do, and I'm happy with where I'm going.

Comments (0)

Advertisement

Mark Your Calendar

  • WINNERS ANNOUNCED
    Oct. 17, 2014

    2014 Award Winner and Audience Choice Winner announced.

    See past Award Winners
  • AMERICAN MADE MEETUP
    Nov. 7, 2014

    Join Martha at the American Made Summit kickoff cocktail party.

    Buy Tickets Now
  • AMERICAN MADE SUMMIT
    Nov. 8, 2014

    Don’t miss our networking event and maker lecture series in New York City.

    Buy Tickets Now
  • RENEGADE CRAFT FAIR
    Nov. 15 - 16, 2014

    Shop for holiday gifts at the Martha Stewart American Made Pavilion.

    Learn More

More Finalists

  • 2014 Audience Choice Winner
    Self taught metal artist opened up a gallery on bridge-less low country island 13+ years ago to specialize in handcrafting coastal sculptures.
    Crafts, Recycled, Upcycled, Vintage Crafts
  • 2014 Style Finalist

    Norman Porter Company

    Michael Stampler & David Stampler
    We are two brothers, who specialize in premium denim jeans. Every item we make is not only designed by us but also sewn and produced in our shop.
    Style, Fashion
  • 2014 Crafts Finalist

    CONFETTISYSTEM

    Julie Ho & Nicholas Andersen
    CONFETTISYSTEM transforms simple materials such as paper and foil into interactive objects, celebratory environments, and shared memories.
    Crafts, Celebrations
  • 2014 Style Finalist

    A8kelleyjordan

    Kelley Jordan
    Simple, clean basics for a woman. The essential T, made in the USA from concept to completion of the finest jersey.
    Style, Fashion

advertisement

advertisement