ARROYO + Made in Nashville
Chris Johnston & Katie Johnston
Tell us about your business.ARROYO was dreamed up one lazy, Tennessee afternoon about 6 months ago. While sitting around our little, 500 sq. ft apartment brainstorming about what we'd really love to be doing with lives. ARROYO was born. Chris had been obsessed with wood carving and wood crafting for years, but had only recently started to play around with scrap and reclaimed wood. Within a couple months, we had a new bookshelf, coffee table, and set of Adirondack chairs. On the other hand, I had been dabbling in jewelry making for awhile -- more for my own collection than anything else. As regulars at Nashville's local, monthly flea market, we'd both find unique materials to further the development of our side projects. It's there where we really started to feel that if all of these people could make a living creating and selling -- so could we... Creating an Instagram, Twitter, and Etsy account for ARROYO was what finally made it real. Our first wholesale order shipped two weeks ago.
What's the best business advice you've received?Be your own biggest fan. If you make jewelry -- wear it everyday. If you make furniture -- your house better be filled with the stuff. If you don't believe in your idea, why should anyone else?!
Mark Your Calendar
NominationsJune 3–Aug. 29, 2014
Nominate yourself or other aspiring makers.
JudgingJune 23–Sept. 8, 2014
Judges will select finalists throughout this period.
Online VotingSept. 15–Oct. 13, 2014
Vote for your favorite American makers.
Winners AnnouncedOct. 17, 2014
2014 Award Winners and Audience Choice Winner announced.
American Made EventNov. 7–8, 2014
Join us for our annual event in New York City.