Zass Design

American Made Since 2009

Zulay + Steph Smith

Raleigh, North Carolina
We transform found + recycled materials into unique contemporary jewelry pieces. Our philosophy in every creation is to respect our environment.

Tell us about your business.

From time to time, Mom and I treat ourselves to a nice cold beer as we work tirelessly on our handmade jewelry in our downtown Raleigh studio. As purveyors of jewelry made from upcycled materials, sipping on these tasty beverages simply makes good business sense for us too! Thanks to wholesale orders from places such as New Belgium Brewing, we ensure these empty cans go from the recycling bins to your jewelry drawer. Why only use that can of Fat Tire, Arizona Iced Tea or Coca-Cola once when the radiant colors can go so well with that cute new dress? At Zass Design, we’re the mother-daughter team that makes that relationship between recycled materials and your closet work so wonderfully. The idea formed in 2009 when Mom and I flipped through the mesmerizing pages within our world collection of design magazines. We knew there had to be a way to continue the life of such valuable art without just throwing them in the recycling bin with yesterday’s newspaper.

What's the best business advice you've received?

Let your heart lead your head.

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