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Parcel

American Made Since 2003

Nancy Laboz

Montclair, New Jersey
marrying our passion for vintage ephemeral arts with the d-i-y crafting mentality, resulting in designs with extraordinary hand-crafted detail.
New Jersey

Tell us about your business.

For 10 years, we have been hunting and gathering, filling our cabinets of curiosities, dressing packages and parties, celebrating occasions large and small, happy and heartfelt. Combining our love for vintage with handmade, we recall traditions and treasures from the early days of family-owned mercantile businesses. Our retail shop acts as both a showroom of inspiration, and a destination for those who appreciate the tactile shopping experience. As the Parcel brand expands into the wholesale market, we vow never to lose touch with the mom-and-pop business model and will always put our personal stamp on each and every product we produce.

What makes your business stand out?

our offering of almost completely vintage and handmade goods, along with our personalized custom services has carved us out a niche in the retail paper market. we've managed to survive and thrive in an electronic world by hearkening back to a simpler time and still offer great service to faster-paced demands.

What's the best business advice you've received?

maintain the integrity of your brand and realize that you can't be everything to everybody. there is peace of mind knowing that you'll never please everyone, but those you do please will be your customers forever. while sticking to what you do best, you still must move with the turning tide of retail demands. let your compromises be subtle, never losing the essence of who you are.
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Mark Your Calendar

  • Nominations
    June 3–Aug. 29, 2014

    Nominate yourself or other aspiring makers.

  • Judging
    June 23–Sept. 8, 2014

    Judges will select finalists throughout this period.

    Meet the judges
  • Online Voting
    Sept. 15–Oct. 13, 2014

    Vote for your favorite American makers.

    See the finalists
  • Winners Announced
    Oct. 17, 2014

    2014 Award Winners and Audience Choice Winner announced.

    See past Award Winners
  • American Made Event
    Nov. 7–8, 2014

    Join us for our annual event in New York City.

    Buy tickets now

More Nominees

  • Buff Her House of Exfoliation

    Cheryl Curtis & Stephanie Curtis & Regina Muhammad
    Buff Her House of Exfoliation are the makers of exfoliating food facial scrubs handcrafted from natural and organically grown fruits and veggies.
    Style, Beauty
    GA
  • k.harris jewelry

    Kate Furman
    My pieces tell stories. Their presence alone serves as a sketchbook, or journal, of where I have been and what I have seen.
    Style, Jewelry
    SC
  • 2014 Style Finalist

    Jose & Maria Barrera

    Jose Barrera & Maria Barrera & Larisa Barrera
    We are a family owned business making fashion jewelry focusing on statement earrings, necklaces, and bracelets. Everything is produced in NYC.
    Style, Jewelry
  • The Enchanted Square

    Ruth Tillman
    The Enchanted Square sells crazy unique crocheted headware, patterns, kits and accessories. They are all designed and made by me.
    Crafts, Fiber Crafts
    CA

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