advertisement

advertisement

advertisement

advertisement

Parcel

American Made Since 2003

Nancy Laboz

Montclair, New Jersey
marrying our passion for vintage ephemeral arts with the d-i-y crafting mentality, resulting in designs with extraordinary hand-crafted detail.
New Jersey

Tell us about your business.

For 10 years, we have been hunting and gathering, filling our cabinets of curiosities, dressing packages and parties, celebrating occasions large and small, happy and heartfelt. Combining our love for vintage with handmade, we recall traditions and treasures from the early days of family-owned mercantile businesses. Our retail shop acts as both a showroom of inspiration, and a destination for those who appreciate the tactile shopping experience. As the Parcel brand expands into the wholesale market, we vow never to lose touch with the mom-and-pop business model and will always put our personal stamp on each and every product we produce.

What makes your business stand out?

our offering of almost completely vintage and handmade goods, along with our personalized custom services has carved us out a niche in the retail paper market. we've managed to survive and thrive in an electronic world by hearkening back to a simpler time and still offer great service to faster-paced demands.

What's the best business advice you've received?

maintain the integrity of your brand and realize that you can't be everything to everybody. there is peace of mind knowing that you'll never please everyone, but those you do please will be your customers forever. while sticking to what you do best, you still must move with the turning tide of retail demands. let your compromises be subtle, never losing the essence of who you are.
Advertisement

Mark Your Calendar

  • Nominations
    June 3–Aug. 29, 2014

    Nominate yourself or other aspiring makers.

  • Judging
    June 23–Sept. 8, 2014

    Judges will select finalists throughout this period.

    Meet the judges
  • Online Voting
    Sept. 15–Oct. 13, 2014

    Vote for your favorite American makers.

    See the finalists
  • Winners Announced
    Oct. 17, 2014

    2014 Award Winners and Audience Choice Winner announced.

    See past Award Winners
  • American Made Event
    Nov. 7–8, 2014

    Join us for our annual event in New York City.

    Buy tickets now

More Nominees

  • KitchenHappy

    Sue Kinch
    KitchenHappy is always cookin' up clever products.
    Design, Homekeeping
    MI
  • The Screaming Porch Creative Factory

    Kelsey Rickenbaker-Bigelow
    The Screaming Porch Creative Factory is "part retail shop" & "part creative firm." Our products are clever, functional and fun to give.
    Crafts, Recycled, Upcycled, Vintage Crafts
    MS
  • Pixieglas

    Pixie Larizza
    Pixieglas is one-of-a-kind handpainted FUNctional, contemporary glass art . Bringing emotions to life through the joy of painting.
    Crafts, Ceramics, Pottery & Glass
    FL
  • Bleu De Toi

    Hilary Dildine & Joshua Dildine
    Bleu de Toi handmade creates personalized interactive fingerprint artwork, and more, to commemorate major life events for our clients.
    Crafts, Celebrations
    CA

advertisement

advertisement