With a focus on creating a greener environment, toilet-paper companies are increasingly offering recycled toilet paper. If every household in the United States bought just one four-pack of 260-sheet recycled bath tissue, it would prevent 60,600 pounds of chlorine pollution, preserve 356 million gallons of fresh water, and save 988,000 trees. Using recycled paper products saves manufacturers a trip into the forest and doesn't require the energy needed to extract pulp from trees. Some brands are comparable in price to conventional toilet paper, and others cost a little more.
When you're choosing toilet paper, select brands that are unbleached or non-chlorine-bleached, which may mean choosing a product that isn't so bright. This will help keep dangerous toxins such as PCB and dioxin out of the environment.
For more simple ways to go green, check out Body+Soul.