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Pocketbook Organizer with Hosanna

Martha Stewart Living Television

Even the meticulously organized find themselves digging in the bottom of their handbags for their keys, credit cards, or cell phones. Of course, they know these items are in there, but they just can't seem to find them. This clever and easy-to-make pouch will keep such smaller objects accessible and ensure that they don't fall to the bottom of your bag. You can use virtually any fabric you like for this project, although you may want to choose a stiffer material; 1/2 yard should yield about five pouches.

Tools and Materials
12-by-13-inch rectangle of fabric
Coordinating thread
Bulldog clips (optional)
30-inch length of twine (optional)

Pocketbook Organizer How-To
1. Fold and sew the long end of the fabric at 1/4 inch. Fold the opposite side down 3 inches, and pin. Sew the folded edge of the 3-inch folded side about 1/8 inch from the fold. Sew the bottom of this folded piece about 1/8 inch from the fold.

2. Fold the end, with a small seam, up 3 inches. To achieve a clean side edge, use a double fold. If the material appears bulky, you can use bulldog clips. If you want to roll your organizer up and tie it, insert a 30-inch length of twine into the fold. Slowly sew the folded side about 1/4 inch from the edge, removing the clips before you get to them.

3. To create individual pockets, measure the size (4 inches for compact, 2 3/4 inches for cell phone, 2 1/2 inches for credit card), and mark the length with a pin. (The remaining space can be used for pens and pencils). Sew a straight seam at the pin markings, and fill the pouch.

Special thanks to style editor Hosanna Houser for sharing this craft. We used fabric from Seattle Fabrics.

Comments (13)

  • katquilt 3 Jun, 2012

    I agree with others. The directions are vague.

  • brandybieb 13 Jan, 2012

    I, too, thought it was a great idea because I do have one of the "store" bought pouches and they are very hard and not pliable. However, the instructions are a bit vague. I wonder if the Martha Stewart even reads these comments. I also agree it was not up to the MS standard for instructions.

  • peaches2218 30 Apr, 2010

    These are very poorly written instructions, in my opinion. "Fold the opposite side (of the long end) down 3 inches"--Am I missing something? THe opposite side of the long end is the long end, right? And then "The end, with a small seam," aside from its confusing, unnecessary comma, loses me completely. Are we talking about the short end? And is the double fold supposed to be a finished seam? In which case do you just sew the tie into the seam or is it embedded in the fold somehow?

  • Mfosterjeweler 29 Oct, 2009 ( This is good if you have A Lot of Stuff) (This is good if you have A Few Things)

    For My Brief Case I use Large and Small Zip Lock Bags- They are cheap, practical, AND Water/Spill Proof.

  • mary59 28 Oct, 2009

    can anyone out there send me some simpler instructions to make this. It looks very cool. thanks, email is

  • NicoleStein 28 Oct, 2009

    I also find the directions a bit confusing. I believe a template would be helpful!

  • Norajoyce 28 Oct, 2009

    Someting about this is off. It does not have the Martha Stewart quality and the photo is, well, it cuts it in half.

  • kamcc 27 Aug, 2008

    I find the instructions confusing - anyone else have a problem with this? Can you provide any help?

  • michellewash 15 Jul, 2008

    Foodie133 I am not sure about the stitch-witchery. But, Bulldog and Binder Clips are the same. This is really cute and similar ones are sold on TV for much more than making one. Thanks MS.

  • Cyndirose 9 Jul, 2008

    I made several pouches to hold my glasses, cell phone

  • SnowLion 9 Jul, 2008

    I like to switch purses often. This would make it a lot quicker. Thanks!

  • foodie133 8 Jul, 2008

    Seems like a good idea, you could color coordinate as needed. I don't sew, would stich- witchery work here? Also, are bulldog clips, the same as binder clips?

  • Tarcher 8 Jul, 2008

    This will work great for my makeup compact, fingernail clippers, small file, and all those store rewards cards that I need to keep at hand but take up too much space in my wallet. Thanks for the great idea, and easy to make!