New This Month

An Elegant White Baby Shower with French Inspiration

In a light and airy space, Parisian touches and a neutral color scheme create an ethereal setting for one mother-to-be.

Advertisement
Advertisement

For mother-to-be and renowned event designer, Tracy Taylor Ward, her February baby shower meant bringing together two beautiful seasonal elements: pristine winter whites and lush spring greenery. "Although most mothers-to-be are generally not involved in the design and planning of their baby showers," she says, "given that this is what I love and do professionally, there was no way they could keep me away!"

 

Hosted by Tracy's mother, sister-in-law, and mother-in-law, Tracy and her mother, Lauri Ward, a well-known interior decorator, collaborated on the event design. The pair selected a neutral theme for the baby shower with Parisian influences that were, of course, très chic. "My mother and I have always loved working together; before I started my event planning and design firm, Tracy Taylor Ward Design, I was the vice president of my mother's firm, Use What You Have Interiors" Tracy says.

Advertisement
Advertisement

You're Cordially Invited

Her husband Matthew Carrigan contributed his own creativity as well. The stationery was designed and printed by TTWD Ink, headed by Matthew. He focused on a few other select pieces: custom cocktail napkins, a framed menu for the food buffet, and a set of advice cards for guests to fill out. 

Familiar Faces

Framed baby pictures are tucked amid the lush greenery spilling over the mantel.

Blooms Abound

The classic architecture of the space was softened by thriving natural elements. Think fringed tulips, sweetpeas, garden roses, anemones, wax flower, pear blossoms, trailing jasmine, seeded eucalyptus, ferns, vines, and greenery.

Have a Seat

Pieces of vintage French furniture — a cushioned sofa here, white wooden chairs — gave an ambiance of effortless style and comfort.

Taking Flight

On the wall, a laser-cut wood motif draped in greenery has special meaning for the couple. "The swallows had a lot of significance because Matt had previously designed a pair for our wedding in 2010," Tracy mentions. "By adding a baby swallow for the shower, it created a 'family,' which was especially meaningful for us."

Enter This Way

In the venue, a brick archway is draped in a spectacular display of florals, ferns, and vines.

Words of Wisdom

As a sentimental alternative to baby shower games, guests were encouraged to leave sweet "advice cards" for the expectant parents and "take their best guess" on the baby's arrival.

Delectable Dining

For the event, the custom menu was inspired by some of Tracy's favorite French dishes, including assorted quiches, a selection of tartines, and a build-your-own tuna nicoise salad. 

Sweets For All

On a dessert bar, an abundance of custom-made cookies, cakes, and treats were offered to guests including  Tracy's favorite: strawberry shortcake.

  • Towering Macarons
    Towering Macarons
  • Cupcakes
    Cupcakes
  • Cookies
    Cookies
  • The Cake
    The Cake
  • Cake Pops
    Cake Pops
  • Shortbread Cookies
    Shortbread Cookies

Ready to Pop

As party favors to say "thank you" guests received bags of plain and chocolate-dusted popcorn tied with a length of taupe silk ribbon in frayed edges. Each one was appropriately labeled, "Ready To Pop!"

Credits

Event Design and Floral Production: Tracy Taylor Ward Design | @tracytaylorward
Photographer: Judy Pak | @judypakstudio
Venue / Catering: The Upper Crust | @TheUpperCrustNYC
Stationery: TTWD Ink
Calligraphy: Belle Lettres Calligraphy | @blcalligraphy
Cake: Nine Cakes | @ninecakes
Cookies: The Cookie Press | @thecookiepress
Rentals: Something Vintage | @smthingvintage

Advertisement
Advertisement