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Here's What FEED Founder Lauren Bush Lauren Considers Her Essentials

Lauren Bush Lauren, the CEO and Founder of FEED, tells us about her favorite go-to products. 

Lauren Bush Lauren with camera
Photography by: Courtesy of Feed

It began ten years ago with a bag. As a student spokesperson for the United Nations World Food Programme, Lauren Bush Lauren witnessed childhood malnutrition in Africa and Latin America that devastated her -- and sparked her idea for the first FEED tote, which resembles a food-ration sack and is stamped with the number of meals its purchase will provide. “I needed to create a unique way to activate my peers that didn’t require writing a big check or attending a fancy benefit,” she says. FEED has expanded to a full line of bags and accessories and supplied close to 100 million meals to children around the world. The former model and new mom, who is also the granddaughter of a U.S. president and niece of another (and is married to a member of fashion’s first family), hews to a “simple and polished” style in both her wardrobe and home -- all the better to focus on her heartfelt mission.

blazer necklace shoes lip gloss perfume
Photography by: Peter Ardito

Bush Lauren's Personal Style

 

Mantra: “Classic and eclectic.”

 

Work uniform: Black jeans; a Polo Ralph Lauren blazer, $398, ralphlauren.com; and Chuck Taylor All-Star Leather Converse, $70, converse.com. Jewelry: Jenny Lauren necklaces, from $225 each, jennylaurenjewelry.com.

 

Beauty MO: Natural. “I’m of the mind-set that simple is better.”

 

On her face: Clarins Beauty Balm and Instant Light Natural Lip Perfector, in Rose Shimmer, $25, clarins.com.

 

Best hair trick: A messy French braid.

 

Signature scent: Vetiver by Ralph Lauren Fragrances, $240 for 100 ml, ralphlauren.com.

coffee table book honest company surface cleaner
Photography by: Peter Ardito

In Her Home 

 

Color palette: Indigo and creamy white (in the nursery of her son, James).

 

Prized possession: A photograph by Jimmy Nelson of a Mongolian man holding an eagle.

 

Every home should have: A deep, cozy bathtub.

 

On her dining table: Ralph Lauren dishes and hand-carved wooden tongs from Africa.

 

Centerpiece: Bouquet from Hudson River Flowers or VSF.
 

On her desk: Greenwich Letterpress stationery. 

 

In her garden: Tomatoes and herbs.

 

Collection: Antique English teacups.

 

Coffee-table book: On Christopher Street, by Mark Seliger; Rizzoli, 2016; $55, amazon.com.

 

Cleaning product: The Honest Co.’s Honest Multi-Surface Cleaner, $6, honest.com.

bush lauren kitchen composite pan wine
Photography by: Peter Ardito

In the Kitchen

 

Morning drink: Latte.

 

Go-to breakfast: Two eggs over easy with avocados and Yellowbird Serrano Condiment.

 

Afternoon pick-me-up: Another latte.

 

Pantry staple: Lotus Foods Forbidden Rice.

 

Cooking tool: Green Pan black ceramic non-stick pan, from $65, williams-sonoma.com.

 

Treat: Blue Bell coffee ice cream.

 

Meal to serve guests: Lasagna, roasted veggies, salad, and wine.

 

Wine: Stags’ Leap Cabernet Sauvignon, from $58, stagsleap.com.

puzzle book dvd
Photography by: Peter Ardito

On Her Radar

 

Favorite movie: To Catch a Thief, $20, bn.com.

 

Next thing to stream: Netflix’s 13th.

 

On her playlist: Most anything ’70s rock.

 

Gadget: Kindle.

 

Next read: The Underground Railroad, by Colson Whitehead; Doubleday, 2016; $27, indiebound.org.

 

Hobbies: Photography and puzzling -- “I love Liberty jigsaw puzzles!” Hummingbirds, $95, libertypuzzles.com.

feed market tote bag
Photography by: Peter Ardito

On the Road

 

Mode of transport: Uber or subway.

 

Go-to shop: John Derian in NYC, or Merci in Paris.

 

Favorite hotel: Hotel Il Pellicano, Italy.

 

Beach or country: Beach.

 

Travel accessory: Her FEED market tote with a pouch inside, $68 and $25, feedprojects.com.

 

Where she wants to explore next: Bhutan.

 

What inspires her: “The children I’ve met who are empowered to grow, learn, and thrive thanks to the school meals FEED provides.”

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