New This Month

Shriek or Chic

  • Photos by Brian Bowen Smith

Martha Stewart's Halloween Central, featuring:

 

A new video series (watch below), pumpkin-decorating how-tos, free templates and clip art, costume inspiration, and lots more.

 

Scroll down to watch "Shriek or Chic: Martha's Haute Halloween Challenge" now!

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Series Trailer

What Will Martha Be for Halloween This Year?

Shriek or Chic: Martha's Haute Halloween Challenge

Any true Martha fan knows that Halloween is her favorite day of the year. Watch as three aspiring fashion designers compete to design Martha's costume (talk about scary!) in this six-episode web series.

#WHATWILLMARTHABE

Watch & Win Sweepstakes

Watch "Shriek or Chic: Martha's Haute Halloween Challenge" starting October 7, and try to guess what Martha will be. Tweet your guess by October 12 -- using hashtags #whatwillmarthabe and #sweeps -- for a chance to win $500 to create your ultimate Halloween costume!

Watch Now

  • 1
    Episode One: Meeting The Queen of Halloween

    Three finalists arrive at the Martha Stewart Living Omnimedia offices, and tour the space before meeting their spooky-fashion muse: The Queen of Halloween herself, Martha.

  • 2
    Episode Two: The Competition Begins

    Joelle, Taylor, and Gabrielle settle into their work spaces, start gathering inspiration for their mood boards, and sketch their ideas for Martha's Halloween costume.

  • 3
    Episode Three: The Contestants Get a Surprise Visit

    The designers take the afternoon to shop for fabric and start constructing their Halloween costumes for Martha. Fashion designer Erin Fetherston makes a surprise visit to critique the contestants' concepts, and offer some advice.

  • 4
    Episode Four: "She's the One Who Should Win"

    Gabrielle experiences a designer's worst nightmare, while Taylor and Joelle are in full swing with their Halloween costume creations. Couture fashion designer Ralph Rucci stops by the studio to lend his expertise during the ensemble process, and teaches Joelle a quick tip on making her embellishments a little more refined.

  • 5
    Episode Five: The Final Hours

    It's the final week, and the pressure is on to stitch together the remaining touches on their Halloween costumes. While Taylor gets a birthday surprise from Martha, the other two designers take a much needed cat nap after working on their garments until 3 A.M. the night prior.  Hand-sewing, gluing, and accessorizing are in full-effect after a final visit from Editorial and Creative Director Kevin Sharkey.

  • 6
    Episode Six: What Will Martha Be For Halloween?

    In the final episode, the contestants reflect on the last three weeks in the studio before the final reveal in front of the entire Martha Stewart Living Omnimedia company. Martha meets with each of the designers to discuss the character and craft that went into making each piece, and consults with Creative Directors Kevin Sharkey and Kate Berry on which Halloween costume should be the winner. 

Meet the Contestants, and More

  • Joelle Samaha
    Joelle Samaha

    24, Colonia, New Jersey

    Her attention to detail and award-winning evening wear line separates her from the competition.

  • Taylor Ormond
    Taylor Ormond

    19, New York, New York

    She's a big fan of Martha. If she has her way, Martha will wear something completely different this year.

  • Gabrielle Ruffino
    Gabrielle Ruffino

    24, Brooklyn, New York

    She comes from a family of seamstresses, and looks forward to impressing Martha with her skills in dress construction.

  • Bonus Videos
    Bonus Videos

    Behind-the-scenes footage, hilarious confessionals, and more with the contestants of "Shriek or Chic: Martha's Haute Halloween Challenge". 

  • Joelle Samaha
    Joelle Samaha

    24, Colonia, New Jersey

    Her attention to detail and award-winning evening wear line separates her from the competition.

  • Gabrielle Ruffino
    Gabrielle Ruffino

    24, Brooklyn, New York

    She comes from a family of seamstresses, and looks forward to impressing Martha with her skills in dress construction.

  • Taylor Ormond
    Taylor Ormond

    19, New York, New York

    She's a big fan of Martha. If she has her way, Martha will wear something completely different this year.

  • Bonus Videos
    Bonus Videos

    Behind-the-scenes footage, hilarious confessionals, and more with the contestants of "Shriek or Chic: Martha's Haute Halloween Challenge". 

Editor's Pick

Martha's Halloween Costumes: A Retrospective

Last year, Martha went chic in this Fairy GrandMartha costume. (We must admit, she was a vision in pink chiffon.) Let's revisit Martha's costumes through the years, as we wonder: What will Martha be this year?!

How-To Videos

DIY Costume Ideas

For a unique costume this year, get creative with paper and make one of our newest ideas for kids and adults, including this paper-lion costume. Running short on time? Watch our last-minute make-up and costume tutorials for step-by-step directions to create a party-ready look in a pinch!

Enter to Win

Francesca and Sharkey's Halloween 2014 Canine Costume Contest!

Attention, howlin' Halloween lovers! We're judging a Canine Costume Contest that starts today. Dogs of the Martha Stewart community, show us what you've got -- and enter for a chance to win a basket full of treats!

Free Templates & Clip Art

Shriek and Chic Pumpkin-Carving How-Tos

Halloween pumpkin carving is a time-honored tradition, but the basic jack-o'-lantern can be endlessly reinvented. Learn basic Halloween pumpkin-carving techniques, then experiment with intricate designs and painting. Use just the right lighting to add an eerie glow to your carved pumpkin.

Must-Have Recipes

Our Easiest, Most Popular Halloween Treats

Whimsical, spooky, and just plain delicious -- check out these sweet treat recipes that will delight party guests of all ages.

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